Vegan Semi Permanent Hair Colour

We love colour

With 36 brilliant colours available in our range, the possibilities are endless.

We never test on animals. And with no ammonia, peroxide or PPD, we're the safer way to colour your hair. Shampoos, conditioners and tattoo aftercare products are also available along with a great selection of hair colouring accessories.

  • Cruelty-Free and Vegan
  • Made in Britain
  • PayPal

Free UK delivery

For orders over £15

International shipping

From just £11.00

Hot this month

  • Mandarin
  • Carnation Pink
  • Spring Green
  • Wisteria
  • Fluorescent Glow

Turn up the heat! We love Mandarin at the moment. You could always pair it with Bright Daffodil for a stunning two tone effect.

Feel pretty with this sweet floral pink! Carnation Pink has always been a long standing favourite for Directions fans.

Spring is in the air! One for the brave, this fresh and funky green works well paired with yellow or blue shades from our range.

The forecast is looking like purple rain! Wisteria is a gorgeous sweet lilac shade that works well on pre lightened hair.

The future’s looking bright! Electrify your look with Fluorescent Glow. This shade’s definitely one for the bold.




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